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Bridgette's Blog - Behind the Scenes at Paint & Petal's Tradeshow Launch

Paint & Petals, the Spring 19’ collection, launched for wholesale markets in January at Indie Market, a tradeshow in the Bay Area focused on the newest lines and latest trends from vendors and artisans. Indie Market’s mission is to create an experience with a true sense of community, and I was very grateful to showcase my work here.

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Paint & Petals is full of bright, vibrant colors and includes an assortment of floral prints, scarfs, stationery sets, gift tags, gift wrap, notepads, individual greeting cards and sets. My hope for this collection was to create something that could be passed from mothers to daughters, sisters and friends.

I’m excited to announce the line is now being carried at six different locations: Pippa & Co, a local stationary store in Berkeley, I Love Paris, a novelty gift shop outside Yosemite, and Two Hands Paperie, a boutique in Colorado that’s been in the community for over twenty years. They carry art supplies, journals, notebooks, and unique gifts from around the world, and I’m thrilled to say Paint & Petals is included in the mix. Added bonus: Two Hands Paperie offers art classes and hosts community events. Check them out if you’re in Boulder, Co.

Other places you can find Paint and Petals include Market 5-ONE-5, a local organic grocery store, Diablo Foods, a family owned speciality grocery store in Lafayette, CA, and Orchard Nursery, a nursery and gift boutique also located in Lafayette.

The Process 

This was my first wholesale trade show and it was a fun and challenging experience, from start to finish. Learning how to build a trade show booth was not an easy task and I’m grateful for the team that helped along the way. I wanted the booth to feel cheerful and welcoming and I think we did a great job making this happen. Our best sellers were the gift tags and the art prints and scarves. A personal favorite would have to be the wrapping paper because each pattern is so unique, and I haven’t seen anything like it on the market.

Highlights 

A highlight from Indie Market was seeing the full collection on display. As an artist you’re often focused on one or two pieces at a time, and it was a great feeling to see each piece complement the other as a full collection. Another highlight was creating my first print catalog, which was a fun experience, from coming up with creative concepts, to design and display. I have always enjoyed producing photoshoots for my art and products, and to do this at Indie Market was an added bonus.

Thank you again to Indie Market for having me. I can’t wait to see everyone at our next show.

XO Bridgette

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